Real Women Have A Real Conversation! #AlwaysDiscreetBoutique @AlwaysDiscreet #Ad

Always Discreet

    I have become a firm believer in the fact that, in order to have a healthy lifestyle, you have to be in tune with what your body needs and honest with yourself about addressing these needs. Over the years, I have noticed that we women are not always open with one another with the changes that our bodies go through after childbirth and as we mature into our beautiful selves.

    One of these taboo subjects has always been Adult Incontinence, despite the fact that it is a lot more prevalent than you would think. As a matter of fact, 1 in 3 women experience bladder leaks1 and 2 in 3 who have tried bladder leak underwear avoid wearing them all together, even when they know they need them2. It’s time that we have a real conversation about how AI has affected many of us. There shouldn’t have to be a tradeoff between bladder leak protection and feminine underwear that makes women feel beautiful and confident.

Always Discreet

    Part of being true to all of you and to myself includes me sharing my own personal experiences with AI. After having my sons I realized that I would have slight leakage every single time I coughed or sneezed. These days, this still happens but I am not ashamed to talk about it anymore! I’m a beautiful and vibrant woman and my AI does not define me nor does it embarrass me! It is a remnant of the two lives that I brought into this world and, if that doesn’t make me beautiful, I don’t know what will!

    Always Discreet Boutique is on a mission to shift the perception of the bladder leak protection category through the creation of a beautifully designed product that offers maximum protection. They have designed Always Discreet Boutique with input from real women who were frustrated with the current bladder leak underwear on the market.

Always Discreet

    Their goal is to give women who wear bladder leak underwear their confidence back. After all, at least 88% of women say they would be more likely to wear bladder leak underwear if it looked and felt like regular underwear2.

    This month I had the opportunity to learn about the new Always Discreet Boutique underwear. Close your eyes and imagine bladder leak underwear that is feminine and is made with silky smooth fabric and curve-hugging contours that come in rosé color with delicate lace prints. I don’t know about you but that is exactly the kind of underwear that I want to have in my drawer and that make me feel pretty and attractive.

Always Discreet

    While at the Always Discreet Boutique event, I felt how soft the fabric of this underwear is and how clean and fresh they smell. Yes, they smell great! The reason for that is that they contain OdorLock technology that helps neutralize odors instantly and continuously, as well as Absorbent Gel Material (AGM) that helps to lock fluid deep within the core and away from your body. This was a very important feature for me because odor is a real concern when you have bladder leakage. I was so impressed that as I moved the underwear around in my hands, their fresh scent wafted up to my nostrils with every movement just like the way we move in real life.

    Imagine that, ladies, you can be conscious of addressing your health needs when it comes to bladder leaks and making sure you always feel fresh, beautiful, and sexy! But don’t just take my word for it! :Learn more about Always Discreet Boutique underwear for yourself at and be a part of this real conversation about how beautiful and attractive women of all ages can continue to be!

Always Discreet

Let’s Discuss: What are some of the ways that women can get real with one another about bladder leaks and other important health needs?

Disclosure: This sponsored post is part of a blogging campaign on behalf of Always Discreet. I received a promotional item as a thank you for participating. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255 “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”

1 Fem Care AI analysis – “Nielsen Homescan Panel ending March 2012 looking at Fem Care purchases in HH 50+ that have no teenagers at home.”

2 The Always Discreet Boutique Online Study was conducted by MSLGROUP Research.

© 2017, Tough Cookie Mommy. All rights reserved.


  1. It’s one of those touchy subjects, but I think the more we talk about it, the more “normal” it will become. This sounds like a super helpful product for women who leak and want to be discreet.

  2. Sahabuddin shaikh says

    Hello, sweetie. I like low weight underwear and panties.

  3. As we age, our bladders hate us. I am convinced 😉 THis is a conversation to start having. Always is a great brand too, they really know what they are doing for us women!

  4. Neely Moldovan says

    I think women just need to realize we ALL go through stuff. Especially if you ‘ve had a baby!!! We all have “STUFF!”

  5. This is definitely a subject that needs more light shed on. Thank you for leading the charge!

  6. I’ve been seeing these on blogs lately. They definitely look like they would be a good product.

  7. This is definitely something that gets swept under the rug, and it shouldn’t. Thanks for being so vocal about this topic!

  8. It’s a needed product. What we need to do is lose the shame around it. No shame!!

  9. I know what you are saying. For some reason it is such a no-no topic, even among women! It’s hard to think of something else that is as awkward to talk about as bladder leaks. We need more people like you who talk openly about it!

  10. I don’t know anybody who doesn’t have some issue after kids with leakage. This looks like a pretty great product.

  11. Anyone who has ever been pregnant understands. Even if no one really talks about it!

  12. I can only imagine what our ancestors had to put up with. Good to know there’s great solutions available today!

  13. It’s about time they make these necessities pretty to look at. I am not sure where I’d keep mine, if I ever have to buy them.

  14. I could have used these after I had my son last year! They look like they would be really great for postpartum.

  15. As others have stated, the more we talk about something, the more normal it becomes. I’ve never understood why we have to be so hush hush about how our body functions. Talking about issues, like bladder leakage, makes women who experience it feel less alone.

  16. This is a great new product! My mom suffers from a leaky bladder and would probably love these!

  17. Sounds like a great event. These type of posts I welcome reading because, no shame here, I need something like this right now and I’m sure once baby #8 is born they’ll be helpful too!

  18. This is always a quiet topic but definitely something that most women want to talk about. Great product and awesome start to this conversation!

  19. This has always been taboo, thank goodness it’s being about! My mom wore them for several years. She would of loved these! I’m so happy that they are making them look and feel like regular underwear.

  20. Lindsey Schatz says

    This sounds like such a great product, and this is a great way to share a problem many women experience and struggle with every day.

  21. I don’t have this issue but I think anything that you put on should be beautiful!

  22. As someone with a medical condition – this is really great. I will def. be on the lookout for these! I just hope they do them in big sizes as previous I have found Always to be very small in sizes. :'(

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