M&M’S “I M“ Campaign Celebrates The Uniqueness Of Latinos! @mmsbrown

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    As a Latino family, we take pride in participating in any event that celebrates the diversity and uniqueness of Latinos all over the world.  We want to instill a sense of culture and community in our children and we want them to connect to their heritage and roots.

    This past Summer, M&M’S launched the “I M“ Campaign which was designed to celebrate and recognize the uniqueness of Latino consumers.  Part of this campaign included introducing new M&M’S Spokescharacters such as Señorita Brown, Red and Yellow.  They have been sharing their unique personalities online and in commercials.

    To celebrate how unique and proud our Latino family is, we designed our own individual “I M” T-shirts that showcase the characteristics that make us who we are. As you can see, my “I M” T-shirt defines me as a “maestra” or teacher.

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    Our older son chose to share his love of basketball with his “I M Deportista” or athlete T-shirt.  Lastly, our little guy’s T-shirt tells the world, “I M Cantante” or singer.  We had a great time coming up with words to accentuate our unique talents and skills.


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    To celebrate the uniqueness of our readers, we are giving away four “I M” T-shirts to all of you!  Two of the shirts will say “I M Mamá” for all of our readers who are mothers.  We didn’t want to leave out all the fathers who follow us and will also be giving away two shirts saying “I am Papá.”

    You can follow the M&M’S “I M” campaign by following them on Twitter.  We’d love to know, what adjective describes your unique personality?


Our sponsor is giving away 2 T-shirts with the logo “I M Papá” and 2 T-shirts with the logo “I M Mamá” to 4 readers of Tough Cookie Mommy!a Rafflecopter giveaway

Product Review/Giveaway disclosure: I received one or more of the products mentioned above to test/review in exchange for my opinion and for the purpose of writing this post. I only recommend products or services I use personally and I believe will be “family friendly.” I am disclosing this in accordance with the Federal Trade Commissions 16 CFR, Part 255 “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”

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